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WOW!HR
GLOBAL 
CONFERENCE

HR Evolution: Data, People, AI

18-21 November 2026 | Dubai

An official side event of the MegaCampus Summit Dubai

WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                    WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                   18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                 HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                    HR Evolution: Data, People, AI           18-21 November 2026 | Dubai, UAE             WOWHR GLOBAL CONFERENCE           HR Evolution: Data, People, AI 

Exclusive closed-door session

Speaker

Moderator

Dave Ulrich

Rensis Likert Professor, Ross School of Business, University of Michigan and Partner  

Goar Ananyan

CEO & Founder WOW GROUP
International HR and L&D expert

Linkedin

Visionary speeches

Chet Hirani

Founder of NYOC, Executive Performance & Leadership Coach

Burn The Rules: What Leaders Must Unlearn in the AI Era

Jamil Shinawi

CEO & Founder of AHOY

How to build an efficient business without HR

DR. Christopher Abraham

CEO & Head of Dubai campus at SP Jain School of Global Management

The Changing Strategic Role of HR in an AI world

Svetlana Kim

VP, People at Wego
People Strategy, Organizational Growth & Talent Development

From AI Adoption to Real Business Impact: The Wego Transformation Story

WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                    WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                   18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                 HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                    HR Evolution: Data, People, AI           18-21 November 2026 | Dubai, UAE             WOWHR GLOBAL CONFERENCE           HR Evolution: Data, People, AI 

Program 2026:

18 November

Visionary speeches

18 November

Presentations WOWHR winners from different countries

18 November

Presentations by WOW!HR GCC nominees

19 November

Reference Visit to DMCC and a Global Company

20-21 November

Global visionaries’ talks

Megacampus Summit

20 November

Exclusive session with Dave Ulrich only for WOW!HR partiсipants

Event moderator

Sarah Saddouk

Director of Innovation, Entrepreneur Middle East | Lead, Entrepreneur IMPACT
BNC Media Group

Sarah Saddouk works at the intersection of government, business and entrepreneurship, focusing on innovation and the future economy. As Director of Innovation at Entrepreneur Middle East and lead of Entrepreneur IMPACT, she shapes strategic initiatives and programmes connecting public-sector ambitions with private-sector expertise. She brings this perspective to high-level discussions with policymakers and industry leaders on economic transformation, emerging technologies and the opportunities shaping the region’s future.

Award and Case Study Presentations

Elena Melnikova

CHRO

Natallia Atamaniuk

Head of Growth and Integration

How SoftTeco Replaced 70% of Status Meetings with One Screen. Powered by Itelgie

Aizhan Kakenova

Project program manager

IZBASAR young professionals development program

Global visionaries’ talks at Megacampus Summit | 20-21 November

James Cameron

One of the most influential directors of our time, creator of the legendary films Titanic and Avatar

Robert Greene

Author of the bestseller “The 48 Laws of Power”, expert in influence strategy

Wim Hof

Creator of a unique breathing and cold-exposure method for body transformation

Issam Kazim

Chief Executive Officer, Dubai Corporation for Tourism and Commerce Marketing (DCTCM)

Mentoring sessions

Marina Pochinok

CEO Stratema Lab

Board Member of public and private companies | Professor at SKOLKOVO Moscow School of Management | Visiting Lecturer at Future Readiness Academy and SP Jain School of Global Management (UAE)

What questions can you ask a mentor?

Leading Complex Transformation & Achieving Real Change

Board & Management Team Effectiveness

Conflicts, Culture & Team Collaboration

Developing Leaders Who Manage Complexity & Change

Unlocking People’s Potential & Organisational Performance

Building a Personal Strategy

Farooq AI Toobi

Chief People & Culture Officer, AI-Rawahy Holdings

What questions can you ask a mentor?

Leadership Development

Workplace Culture

Team Dynamics

Perfomance Coaching

Philip Anjilivelil

Ex- Nokia, Fujitsu, Hewlett Packard
HR Director - Middle East

What questions can you ask a mentor?

Organisational Design & Workforce Planning

HR Transformation & Strategic Business Partnering

Leadership Development & Building High-Perfomance Teams

People Strategy, Business Alignment & Organisational Effectiveness

Ethical Leadership, Workplace Integrity & Accountability

Voices of participants

Companies participating in our events 

General information partner

Entrepreneur Middle East is a leading business magazine and media platform covering the entrepreneurship ecosystem, startups, technology, and venture capital across the Middle East and North Africa region. It provides news, interviews with business leaders, and insights into the regional business landscape.

Participation packeges

WOW!HR GCC Award

Are you a representative of a company operating in the UAE, Qatar, Egypt, Oman or Saudi Arabia?

Receive a prestigious international award in the field of HR 
and increase your professional value

Learn more

WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                    WOWHR GLOBAL CONFERENCE                   HR Evolution: Data, People, AI                   18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                 HR Evolution: Data, People, AI                  18-21 November 2026 | Dubai, UAE                   WOWHR GLOBAL CONFERENCE                    HR Evolution: Data, People, AI           18-21 November 2026 | Dubai, UAE             WOWHR GLOBAL CONFERENCE           HR Evolution: Data, People, AI 

Become a partner

Raise your brand recognition

Get an access to a wide audience of professionals

Meet your future clients and partners

Be involved in an active networking process

Attract more leads

Available integration formats

Become an Exhibitor

Position your brand at the heart of the HR community

Directly engage with decision-makers and top HR executives

Generate qualified leads and build lasting business relationships

Become a Strategic Partner

Maximize your brand visibility across the GCC and beyond

Be featured alongside top HR leaders and innovators

Co-create a custom partnership format tailored to your business goals

Become a Media Partner

Expand your audience with premium HR & leadership content

Gain exclusive access to speakers, nominees, and behind-the-scenes highlights

Boost your brand’s credibility through association with a trusted international award

Become an Exhibitor

Position your brand at the heart of the HR community

Directly engage with decision-makers and top HR executives

Generate qualified leads and build lasting business relationships

Become a Strategic Partner

Maximize your brand visibility across the GCC and beyond

Be featured alongside top HR leaders and innovators

Co-create a custom partnership format tailored to your business goals

Become a Media Partner

Expand your audience with premium HR & leadership content

Gain exclusive access to speakers, nominees, and behind-the-scenes highlights

Boost your brand’s credibility through association with a trusted international award

Media about us

Media partners 2026

International Business Magazine is a UAE-based company with an average online monthly viewership of more than 150K that includes investors, C-suite employees, key stakeholders, policymakers and government bureaucrats from all across the globe.

World Business Outlook is a Singapore-based business magazine. The website delivers all the latest global financial news and insights, market views, and industry talk from across the sectors. The magazine pages feature the most innovative companies in its sector and opinions from the world's top business leaders.

Gazet International Magazine is a global entity that works towards providing latest information and news updates of the world. It entraps latest stories in banking, finance, lifestyle and various beats of the world.

Brands Review Magazine is a leading online news portal from London for all the latest insights on brands related to lifestyle, products, technology solutions, health and wellness, wealth management services, and the environment.

Founded in 2005, Edarabia is your #1 Education Guide; helping students, parents & educators compare and find the best institutions. Edarabia covers the entire education landscape with the latest Academic Ratings, Scholarships, News, Events and Jobs. Our visitors are affluent, educated and likely to use the internet in making comparisons between institutions and are highly influenced by user reviews & ratings.

mid-east.info is a leading  business  news and information publisher that covers the greater Middle East region. Since 2012, we have been providing daily updates on news, articles, reports, and other forms of content for professionals interested in doing business in the Middle East. Our goal is to offer instant business updates, market data, tips, reports, and analysis to help business professionals stay informed about the MENA region.

Talent Rocks is a mobile and web platform that boosts employee engagement, helps retain people, and keeps teams running smoothly.
Everything lives in one workspace: onboarding automation; learning that can be launched quickly and is easy to track; internal communications — chats and news feeds; gamification; and an AI assistant that answers employees' questions in seconds.

Media partners of previous events

About us

WOW!HR is a project under the umbrella of

The aim of WOW!HR is to bring together HR professionals and organizations to recognize and celebrate achievements in HR practices.

The mission of WOW GROUP is to unite the global HR community, collect and broadcast the best practices of human capital management through its educational projects.

WOW GROUP specializes in the production and distribution of unique products on human capital management, tailored for the international business community.

18-21 November, 2026                      

Arjaan by Rotana Dubai Media City | King Salman Bin Abdulaziz Al Saud Street
United Arab Emirates

wowhr@wowgroup.org
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